• ARO: Our Advanced Rent Option for landlords

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    The ARO is perfect for landlords who would like to receive their guaranteed, full market rent, a year upfront, at no extra cost, outside of standard management fees. Whether you are looking to expand your portfolio, build an extension, carry out home renovations or simply want the peace of mind that a lump sum affords, The ARO is for you.

    The ARO: How it works

    The Advanced Rent Option is the brainchild of our founder, Simon Shinerock, made possible by The Primary Tenancy business model we launched in 2008.

    The Primary Tenancy

    The way our Primary Tenancy model works is that we become your tenant and sub-let your property for a profit as opposed to a commission. It differs from a rent-to-rent scheme in the sense that there are still only three parties involved. By becoming your tenant, we can provide you with complete peace of mind.

    There’s no need for the tenant to have your contact details, and we can go to court on your behalf if needed. You don’t need to worry about evictions either. It’s a model that benefits all parties. The tenant has a safe and compliant property. They don’t have to part with large sums of money as we collect the rent back monthly. It benefits you as a landlord as not only will your property be in the safest hands, but it also means we are able to offer you your guaranteed full market rent, paid a year upfront, in one lump sum.

    Lastly, it benefits us as a company, as it provides us with a unique offering to win your business in the first place. Once you have tried our service and we have gained your trust, we can add you to our long list of happy landlords, hopefully for many years to come.

    How is The ARO funded?

    Due to the success of our business, our founder funds every ARO transaction with his own money.


    Here to help you make the right choices

    Could you benefit from a year’s worth of rent upfront? Use our online calculator to find out how much you could receive. You can get in touch here.

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