All agents should
be made to join
an approved body
thus immediately
introducing
minimum
competency
standards
Redress and Regulation
The UK Government has recently
announced that legislation is to be
introduced making it compulsory for
all Estate Agency Firms to belong to
an independent redress scheme. For
the first time this will give consumers
some protection. Until now,
membership of any scheme has been
voluntary although the National
Association of Estate Agents (NAEA)
led the way in April 2006 year by
making it compulsory for members
to belong to the Ombudsman for
Estate Agents.
It does therefore look, at long last,
that the total lack of a level playing
field is starting to be addressed but is
this really going to be enough?
Currently, the Estate Agency
Profession is totally unregulated and
anyone can set up with no
experience, no qualifications and no
insurance. Bearing in mind you can
then be dealing with someone’s
largest asset; the situation is quite
frankly ludicrous. For many years the
NAEA, which represents
approximately 10,000 or one third of
the selling individuals in the UK, has
been calling for the Government to
introduce some form of regulation.
The Association is the awarding body
for what are the only accredited
qualifications in pure agency. These
awards are now a minimum entry
requirement into the Association
which also requires, as appropriate,
compulsory insurance, annual
accountant certificates and on going
training of 12 hours per year.
Interestingly since introducing
these awards, the take up has been
tremendous (some 2,500 passes in
under three years) with an increasing
number, of more experienced
professionals, also studying for the
higher level diploma award. The
other effects have been to lower the
average age of the membership to 35
and to improve the balance of gender
within the Association.
In October 2006 the NAEA also
introduced model terms and
conditions of business for our
members. These have taken some two
years of working with the Office of
Fair Trading (OFT) to produce and,
for the first time, offer agents the use
of consumer friendly and OFT
compliant terms. Hopefully in time
these terms will be adopted by the
industry as a whole.
Whilst the Association has
therefore been working hard to “raise
the bar” thus improving the fairly
poor perception of agents in the UK,
there still has to be a question as to
whether the latest Government is
enough? Whilst welcoming the slight
redressing of the balance, the answer
is no. Surely it is better to hopefully
prevent the problem in the first place
than rely solely on redress. All agents
should be made to join an approved
body thus immediately introducing
minimum competency standards, an
overseeing body and redress all in
one go. Unfortunately, the only
people who cannot see this are the
Government despite calls by the
profession, the media and most
importantly the consumer.
Internet - threat or opportunity?
The UK media have recently been
full of stories about the potential
demise of agents suggesting that the
public can now make use of the
internet to either sell for themselves
or use one of the plethora of web sites
offering to advertise your property
for virtually nothing. The majority of
UK agents have embraced this
technology and indeed many are at
the forefront with leading web site
designs and up to date technology
linked services. Currently well over
90 per cent of those selling in the UK
(up to 1.5million transactions a
year), use a traditional agent.
However everyone has to be aware of
the “new boys on the block”, which
include supermarkets coming into
the business and undercutting
normal fees. Those who compete and
offer excellent levels of service will,
without doubt survive; those who do
not could be in trouble.
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